How can you pivot your content strategy to deal with the global crisis?
ποΈ Make room to go off script
π Address the elephant in the room
π‘ Be a resource & show how you can help
βΈοΈ Pause experimentation
π± Think mobile
ποΈ Make room to go off script
π Address the elephant in the room
π‘ Be a resource & show how you can help
βΈοΈ Pause experimentation
π± Think mobile
π‘ It shows readers how to complete a process step-by-step
π‘ It targets your specific reader
π‘ It provides value & establishes trust
π‘ It addresses the readerβs needs or problems