The goal of on page and off page optimization is to generate a theme consistent with your targeted keywords. The search engine is a robot, not a human … and therefore, you must follow our proven process to educate the robot so that it brings your website up when your potential customers are searching for specific business related keywords.
GeekRider can increase the search engine rank and site traffic of any company. The expertise offered by its technical and copywriting staff enables GeekRider to successfully meet the needs of companies with complex websites in competitive industries.
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On-Page & Off-Page Optimization
Before beginning a search engine optimization (SEO) project, it is important to understand the process involved in an effective SEO campaign. GeekRider caters to clients who require an intensive, full-service approach to search engine marketing.
link building describes actions aimed at increasing the number and quality of inbound links to a webpage.
REPORTING AND ANALYSIS
Major Search Engines
342 billion Search Results
SEO helps your website rank at the top of search results. This coveted spot brings free traffic and qualified customers to your website. A website with proper SEO addresses a person’s concerns and answers their questions.
SEO or Search Engine Optimization is a special technique that is used to improve the ranking of the site in major search engines and proper SEO strategies help to attain a higher rank in the SERP. In this competitive business market it is very difficult to get customers through referrals, but SEO campaign can help your business to enjoy long term benefits. Since more and more people are turning to the net to find products and services, gaining higher ranking helps customers to find you easily on the net.
There are a few different factors that will determine how quickly (or slowly) results will come. The results for a large site could come more quickly if the search engines are crawling their site regularly. Smaller sites will most likely take longer because they get crawled less frequently. It takes a bit longer if your site is new to SEO.
Paid search can be defined as a process where you can dictate the search engines with the keywords that you want to appear for the ad and you have to make a payment whenever someone clicks on the ad. But with natural search, the search engine determines which sites should appear on the SERP based on the relevancy of the site and the search phrases that the user has used to search.
Black hat techniques are some practices that are condemned by the major search engines and their usage can result in the site being heavily penalized or even complete deletion from the search engine indexes. White hat techniques are methods that are recommended by the search engines and are used to attain a higher ranking in the SERP and gain online visibility.
When visitors visit your website’s landing page, you have only a few seconds in hand to convince them to stay there and take an action. If you fail to do that, then they are sure to move somewhere else. It is very important for your site to be engaging and offer the customers the information that they are looking for. Proper navigation, usability will help you to attract the customers to your site.
All search engines recommend regular adding of fresh and relevant content to the website. This is important from the SEO perspective and it can help to boost the rankings especially when internal linking is used. Interesting and fresh content that is updated on the site will keep the visitors well informed and therefore build trust, confidence and credibility. In case the site is not updated for a long period of time, then it will affect the site’s ranking.