People like to watch videos. Youtube has become the second search engine. My friend, you can not ignore video content. Jodi Harris has written a great ARTICLE on how to create video content that brings results.
Mobile searches are more than desktop searches, meaning people are using their mobile phones to access the web. And nobody likes to scroll down long articles on a mobile phone. By using bullets and numbers, you break up your content for readers, making it more user-friendly.
