Posted by geek

4-Step Guide to Update Old Content

June 11, 2022Content, Links / Backlins

A complete 4-step guide to Update Old Content for maximum SEO value:

1. Why Should I Update My Old Content?

2. Digging for Gold: How to Audit Your Content

3. So You’ve Found Your Gold, How Do You Make It Shiny Again?

4 Steps to Updating Old Content

?. Check for Broken Links & Outdated Research

?. Craft a New Headline

?. Update Images and Copy in Your Post

?. Finesse Meta Content & CTA

4. Republishing: How to Show Off Your New Bling

Posted by geek

June 11, 2022Content, Keyword, Local SEO, SEO

✅ 1-2 sentences (160 characters) long

✅ Include your keyword

✅ Have CTA if it’s relevant

✅ No duplicate meta descriptions

✅ Meaningful and descriptive, matching content

✅ Target an emotion

Posted by geek

June 11, 2022Content, Google

?Allow Google to publicly display your company information

?Enter a geographical radius

?Select primary and secondary business categories

?Write a short business description

?Upload visual content

?Verify you’re the GMB account owner

?Solicit customer reviews

?Create content within Google Posts