Here are 19 Ways For Using Google Trends To Build Your Content Marketing Strategy
?Investigate changes to your site traffic
?Sync your editorial
calendar
?Find topic clusters
?Publish content ideas on
an upward trend
?Do the same for video,
too
?Use related queries for keyword ideas
?Look for (and avoid)
downward trends
?Find the most popular synonym for a keyword
?Sync your keyword research data with Google Trends
?Find social media hashtags
?Plan seasonal advertising
budgets
?Spot location-specific
patterns
?Recognize (then predict)
dips and rises
?Plan around seasonal
patterns
?Limit your time data to
see clear-cut data
?Use real-time data
?Track your brand
awareness
?Go backwards and look for unpopular content
?Don’t let Google Trends dictate