1. Use absolute URLs
2. Use lowercase URLs
3. Use the correct domain version (HTTPS vs. HTTP)
4. Use self-referential canonical tags
5. Use one canonical tag per page
1) Exit-intent Pop-ups
2) Click-activated Pop-ups
3) Opt-in Bars
4) Interactive Pop-ups
🚀Investigate changes to your site traffic
🚀Sync your editorial calendar
🚀Find topic clusters
🚀Publish content ideas on an upward trend
🚀Do the same for video, too
🚀Use related queries for keyword ideas
🚀Look for (and avoid) downward trends
🚀Find the most popular synonym for a keyword
🚀Sync your keyword research data with Google Trends
🚀Find social media hashtags
🚀Plan seasonal advertising budgets
🚀Spot location-specific patterns
🚀Recognize (then predict) dips and rises
🚀Plan around seasonal patterns
🚀Limit your time data to see clear-cut data
🚀Use real-time data
🚀Track your brand awareness
🚀Go backwards and look for unpopular content
🚀Don’t let Google Trends dictate
