What is content exactly? Content is blogs, infographics, videos, emails, eBooks, social media updates, and the text on your website. Yep, content is everywhere. Which is why it’s so important to have a content marketing strategy that aligns your content with your core values and each of your audiences’ wants, needs, and unique, preferred ways of consuming content.
Buyers are self-directed and content can help satisfy their quest for answers and enable you to direct them to solutions for their business problems. The team at GeekRider Marketing is experts in helping businesses like yours determine how to take your audience from prospects to buyers.
Content marketing creates signals across the web that builds credibility and authority with your audience. In addition to the many SEO benefits of content marketing, it can be used as a means to connect on a level with your customers that other digital marketing can’t.
- Content marketing strategy development based on your business situation
- Relevant and Actionable content across all formats and channels including : video, whitepapers, eBooks, blog posts, webinars, case studies, etc.
- Content placement and distribution – Digital PR
- Content amplification via digital & social media channels – Twitter, Facebook, YouTube etc
- Content marketing performance analytics and measurement
- Content marketing technology & tools recommendations